There is nothing like shopping in the name of a good cause. The wonderful, stylish presenter and entrepreneur Bonang Matheba also known as Queen B, has recently teamed up with Gumtree selling some of her most coveted and sentimental items – donating the proceeds to the Nelson Mandela’s Children Foundation.
Hundreds of women have been picking their favourite items since the launch of the pop up boutique site on Monday. The Queen B boutique has seemed to cause a bit of frenzy for a piece of Ms. Queen B’s fashionable wardrobe. The one with the best motivational message to get their hands on their desired clothing item can purchase the items, and it is also due to the design of Gumtree as an online classifieds site. Gumtree and Bonang’s collaboration has created an exciting way to shop. Women are encouraged to get creative and can write anything from their love story on how they desire the Gavin Rajah gown on sale to a creative little piece on the Carmen Steffens shoes on sale too.
For many women I know, including myself – letting go of prized possessions is hard but Matheba was quite generous. Ms. Matheba has putt 28 items for sale. Even very sentimental pieces such as the white dress she wore on her 25th birthday in 2012 and a gorgeous Gert-Johan Coetzee two-piece ensemble. There’s also a handful of eyewear, handbags and cocktail dresses included in the sale. The sale concludes on June 13 and over a 1000 responses are expected. And the ‘winners’ of these items will be notified on June 20th and would then be obligated to complete payment that will be followed by the delivery of their purchase. The best part about the whole collaboration is that giving purely motivates it. Above the proceeds from the sale benefitting the Nelson Mandela Children’s fund, Gumtree has committed to donating an additional R100 000. All in all this is a great and creative initiative – #GivingBackInStyle